Store giving with promo codes

Launch a campaign to donate to causes when customers use a promo code you set in Virtue.

Select up to 2 causes for customers to choose from.

Track the impact of your campaign - see # of promo codes used and impact generated for your cause.

This campaign type works best when a giving promotion is emailed / marketed to customers off-site.

Set this up:

In Store Giving toggle on Only give when a promo code is used and name your promo code.

A promo code gets created in Shopify - this is where you can see how many customers redeemed this offer.

This promo code can be edited to also include a discount.

Do not change the name of this code in Shopify - this should be done via Virtue.

Customize the tagline and look and feel of your Donation Banner via Shopify Theme editor by adding Virtue Donation Banner widget as a section and then clicking on it to see customization options.

Share your campaign with customers via email and other channels. See the impact generated!

Updated on: 17/12/2025

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